Some random comments on this new holiday that is quickly becoming more prominent than Christmas itself:

So, we have learned that the day after Thanksgiving in the US is a new holiday known as “Black Friday.”  This is not to be confused with Black Tuesday, the day that the New York Stock Exchange crashed in 1929 to start the Great Depression.  It is also not Good Friday, the Friday before Easter.  No, this Black Friday is the day that the populace is coerced into a frenzy of consumerism under the guise of gift-giving.  Are we really so blind?

>>> First off, Black Friday is so named because of the presumption that this is the day of the year when the company’s books “go into the black” or start to show a cumulative profit for the year.  Perhaps this is true.  However, for anyone out there who knows the basics of accounting, I presume that this assumes that the books are kept on a calendar-year basis.  It seems more reasonable that books are kept on a fiscal-year basis.  To translate for those who don’t know what I just said, if you were keeping track of a company’s books, you might start your year on February 1 1or July 1, so that the after Christmas returns in January are accounted for in the same year as the December sales.  Or, to make it simpler, most big company’s don’t keep the books from the first of January to the end of December. Whatever.

>>> Secondly, and more to the point, what difference does it make to me, the end consumer, that the company is making an annual profit sarting from this particular day?  Why should that make a difference to whether I shop at that store or not?  So, when we are attracted to a “Black Friday” named promotion, we are presumably doing it to celebrate making a profit.  Why should I care?

I might care that businesses, in general, do well enough to remain viable in this economy.  But I really don’t care about the details.

I would be attracted to a store because their merchandise has a fair price.  I would be attracted to a store because the quality of their merchandise is superior.  I fail to understand why anyone responds to a promotion that asks me to be attracted to a store because they expect to make a profit today.

>>> We are supposedly attracted to shopping on this particular day to get started shopping for the vast number of people for which  we might intend to purchase Christmas gifts.  If I am to believe the advertisements I see, we are purchasing a lot of electronics gear for one another.  We are buying cell phones, and other gear that would potentially require the recipient to take on a long-term contract.  Merry Christmas to them!  No, we are really buying things for ourselves.  It’s not bad to buy things for ourselves.  It just seems odd to me that we need an excuse like the upcoming holiday season to get ourselves things.

If you are going to go buy a gift for someone, just do it.  If you want to get yourself something, do that too.  If I ignore that the retailer is asking me to go to their store so that they can make a profit, forgive me for that.  I need a more compelling reason to make me shop there.

Besides, I have read all of those consumer warnings over the years.  They say that if someone tries to sell you a product, and they tell you that you have to buy it right now or the deal will be gone, that there is a good chance that it is a scam.  So, buy that expensive gizmo NOW or it will be gone.  See my point?

Go ahead.  Take advantage of some sales on some stuff.  Just don’t expect me to respond to this insulting promotion that the retailers have going right now.